Page Title

The Page Title is probably THE most important attribute for search engine rankings. The Page Title should contain a coherent description of the page, and should contain words that are located within the page content.

Description Meta Tag

The Description Meta Tag should contain a coherent description of the page, and should contain words that are located within the page content.

Keywords Meta Tag

For best results, select 12 of the most popular and relevant keywords to that particular page, ideally keyword phrases of 2 to 3 words, separated by a comma. Ensure that the keywords you use are located in the title, description and content of the page. If they are not, DO NOT add extra words, otherwise the theme of your page will be watered down. The ordering also plays a role, make sure you order the keywords in order of importance. The 1st being the most important. Use the Trellian keyword research and search term suggestion tool, it is crucial in identifying what search terms to use.

Copyright Meta Tag

The Copyright Meta Tag is used to indicate that your information is copy righted.
ie Copyright YourBusiness - 2010

Author Meta Tag

The Author Meta Tag is used to insert a name of the webmaster or company.

Email Meta Tag

The email us used to display the relevant contact address.

Language Meta Tag

The Language Meta Tag is utilized by regional search engines.

Character Set Meta Tag

The Charset Meta Tag is used to tell the browser which character set to use.

Distribution Meta Tag

The Distribution Meta Tag is used to tell search engines whether the page is global or locally oriented.

Rating Meta Tag

The Rating Meta Tag is used to set an audience content rating.

Robots Meta Tag

The Robots Meta Tag is used to tell search engines whether to index and/or crawl a page or not.

Revisit Meta Tag

The Revisit Meta Tag is used to tell search engines when to come back next.

Expires Meta Tag

The Expires Meta Tag is used to tell search engines when when the page and content is no longer valid.